Not every business has the time, space or resources to develop a complete range of grooming products from scratch. Meanwhile, demand for professional pet care tools is rising and customers expect brands to deliver.
This is where private label dropshipping of pet products comes in. This model enables you to offer high-quality grooming tools that are fully branded and ready to ship, without having to manage production or warehousing. It’s a flexible, low-risk way to expand your portfolio and serve a growing client base quickly and consistently.
Keep reading to learn how dropshipping and private labelling can team up to boost your grooming line.
How does private label dropshipping work?
The private label dropshipping model for pet products is designed to simplify logistics while giving you full control over your brand identity. You can choose from a selection of ready-made grooming tools, such as brushes, combs and de-shedding tools, and apply your brand to them. Your supplier then handles production, packaging and shipping directly to your customers or retail locations.
This setup combines the flexibility of private label dog grooming products with the efficiency of third-party logistics. You don’t need to manage inventory, invest in manufacturing infrastructure or deal with the complexities of international shipping. Instead, you can focus on activities that build value, such as positioning your brand, reaching new markets and responding to customer demand.
This model is particularly well-suited to grooming brands and pet retailers who want to grow quickly, trial new product lines or expand internationally without compromising on product quality or delivery speed.
Why dropshipping makes sense for grooming brands
For grooming brands looking to expand without being overwhelmed by logistics, private label drop shipping of pet products offers a strategic advantage. Working with this model allows you to deliver quality while operating lean, which is a powerful combination in an increasingly competitive market.
The reason it works is as follows:
- No upfront production costs: you don’t have to invest in tooling, materials, or large stockpiles. You only pay for what you sell;
- Faster time-to-market: launch new private label dog grooming products in weeks instead of months;
- Risk mitigation: avoid overproduction, deadstock and warehousing costs, all of which are crucial in a market where trends shift rapidly;
- Scalability: as demand grows, your supply adapts without the need to expand physical infrastructure.
Private label: build a brand that stands out
In the pet care industry, branding is about creating a consistent experience that inspires trust and loyalty. With our range of private label dog grooming and pet care products, you can deliver that experience from the very first point of contact.
A strong manufacturing partner lets you customise:
- Colours, textures and finishes that reflect your visual identity;
- Materials such as solid wood, recycled plastics and antibacterial polymers;
- You can also design packaging that attracts attention and communicates value.
One of the most common criticisms of the dropshipping model is the standardisation of products. There’s nothing wrong with that, especially when “standard” doesn’t mean “generic”. With the right private label partner, standardised tools can be refined and of a high quality that is consistent with your brand.
This model becomes even more strategic when combined with dropshipping. Recent studies show that the dropshipping market continues to expand rapidly. In 2024, it was valued at $365.7 billion globally and it is projected to exceed $1.2 trillion by 2030. For pet care retailers and distributors, this means greater opportunities for efficient scaling, with the chance to offer branded grooming products without the burden of inventory management.
How to start dropshipping pet grooming products
Starting a private label dropshipping business selling pet products is easier than ever, but success begins with laying the right foundations. Here are the key steps to getting started.
Choose a specialised supplier
The first step in building a successful private label dropshipping business is to partner with a supplier who has an in-depth knowledge of the pet grooming industry.
A supplier like Minelli PETS, which manufactures entirely in-house in Hickory, North Carolina, can guarantee experience in high-volume white-label production. This means you can offer tools that meet real industry standards and are already trusted by grooming professionals across North America.
Personalise your product line
In dropshipping, branding is everything and with private labelling it becomes your strongest asset. Once you have selected a reliable supplier, the next step is to customise the products to reflect your brand identity.
Minelli PETS offers three distinct product lines (Maestro, Prime and Smart) that cover a wide range of needs, from heavy-duty professional use to everyday pet care. Each line can be adapted with your logo and visual identity, giving you a cohesive product range that feels exclusive, even if you didn’t manufacture it yourself.
Smart personalisation helps your brand stand out, encourages loyalty and adds perceived value, all without the delays and risks of custom development.
Set up your e-commerce platform
Once you have defined your product line, it’s time to decide where and how you will sell your products. There are different solutions: you can build your own website or use an existing marketplace. Either way, your platform should communicate the same reliability and quality as your products.
With a private label dropship pet products strategy, the back end is just as important. Integrating your store with your supplier’s logistics systems ensures that orders are processed and shipped quickly without any need for manual intervention.
Minelli PETS: Your partner for private label dropshipping
With over 85 years of manufacturing expertise, we are a leading provider of private label pet grooming products.
We specialise in private label dropshipping of pet products for distributors and retail chains that want to offer professional-grade grooming tools under their own brand. .
With flexible white-label programmes and a dropshipping-ready model, we can help you to launch and grow your product line without the burden of upfront manufacturing or warehousing costs. Thanks to our local production, streamlined logistics, and commitment to sustainability, we are a strategic partner for businesses ready to scale up with precision and purpose.
Contact us if you want to launch your private label dropshipping business
