Start your Line

Your brand. Our 90 years of expertise.

A ready-to-brand product platform, fully customizable, built on over 90 years of Italian woodworking manufacturing, designed in Italy, assembled and warehoused in Hickory, North Carolina. We bring the industrial discipline. You bring the brand.

Start your line → See the process →

The proposition A private-label partner, not a supplier.

Ready product platform

21 developed, market-validated products you can brand today.

Full customization

Start from a developed product and personalize it, or design your ideal tool from scratch.

A 7-step process

From platform choice to delivery, structured and clear.

US assembly

Assembled in Hickory, NC. No imports, no customs.

NC warehousing

Local warehousing and fulfillment already in place.

Explore Start your Line Everything you need to launch your line.

01 · The case Why minelliPETS

The argument you can take internally: differentiators, certified materials, US logistics advantage.

Why choose us →

02 · How it works How Does It Work

The 7 steps from brief to shelf, platform, brief, custom solution, sample, quote, production, delivery.

See the process →

03 · The catalog Platform Products

5 categories, 3 lines. Each product ready to be configured or design from scratch. No prices exposed.

Explore the catalog →

Thinking about a grooming line?

Talk to our US team in Hickory, NC. We've probably already developed what you're looking for.